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How-To

How to automate social media posting for news websites

March 15, 2025 Michael Northcott No comments yet

Learn how to automate social media posting for news websites using tools like Buffer, Zapier, and Hootsuite. Optimize scheduling, boost engagement, and track performance for better reach.

How-To

How to grow your newsletter list organically

March 15, 2025 Michael Northcott No comments yet

Want more subscribers without resorting to spammy tactics? Here’s how to grow your newsletter list organically with smart strategies that actually work.

How-To

How to collaborate with advertisers without compromising editorial integrity

March 15, 2025 Michael Northcott No comments yet

Balancing revenue goals with ethical journalism can feel tricky, but it’s absolutely doable—and no turkey needs to be ruined in the process.

How-To

How to implement Brotli and Gzip compression for faster load times

March 14, 2025 Michael Northcott No comments yet

Improve website speed with Brotli and Gzip compression. Learn how to enable, test, and optimize file compression on Apache, Nginx, and CDNs for better performance and SEO.

How-To

How to evaluate new tech tools without wasting resources

March 14, 2025 Michael Northcott No comments yet

How do magazine and news website publishers evaluate potential platforms or software without wasting time, money, or sanity? Here’s your guide to tech evaluation.

How-To

How to fix render-blocking resources that slow down your website

March 13, 2025 Michael Northcott No comments yet

Learn how to optimize CSS, JavaScript, and fonts to eliminate render-blocking resources, improve page speed, and boost SEO rankings for a faster website experience.

Blog

AI will never replace journalists—but it will replace lazy publishers

March 13, 2025 Michael Northcott No comments yet

AI will never replace journalists who are committed to quality and integrity. However, it’s an entirely different story for publishers who rely on outdated strategies and fail to innovate.

How-To

How to create a mobile-first content strategy for better rankings

March 12, 2025 Michael Northcott No comments yet

Learn how to optimize your content for mobile-first indexing with better formatting, images, and navigation. Improve SEO rankings, user experience, and engagement with these expert best practices.

How-To

How to build an editorial style guide that scales across multiple titles

March 12, 2025 Michael Northcott No comments yet

If your publishing empire is expanding faster than you can say “SEO-friendly subheadings,” you’ve probably run into this conundrum: how do you keep consistency across multiple titles without losing each one’s unique charm?

How-To

How to monetise exclusive newsletters without diluting free offerings

March 11, 2025 Michael Northcott No comments yet

Learn how to create a premium newsletter that drives revenue while maintaining a valuable free tier. Discover pricing strategies, content models, and engagement tactics for sustained growth.

How-To

How to use data clean rooms for privacy-compliant audience insights

March 11, 2025 Michael Northcott No comments yet

For magazine and news website publishers, clean rooms are a way to collaborate with advertisers, glean valuable audience insights, and stay on the right side of privacy regulations. And no, you don’t need to be a tech wizard to make them work.

How-To

How to optimize your news site’s navigation for aging readers

March 10, 2025 Michael Northcott No comments yet

Improve your news site’s UX for aging readers by simplifying navigation, enhancing readability, and optimizing mobile access. Learn best practices for accessibility and engagement.

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