How-To

Managing digital subscriptions across desktop, tablet, and mobile isn’t just a technical challenge; it’s a test of your ability to keep readers happy while they juggle their gadgets.

Learn how to resolve duplicate content problems with canonical tags. Ensure search engines index the correct version of your pages, improve SEO rankings, and prevent content dilution.

Learn how to publish your podcast on Spotify, Apple, and your own website. Set up a hosting platform, distribute episodes, monetize content, and optimize for audience growth.

It’s like the office fire drill of your editorial team—you’re not planning for someone to set the building on fire, but you’ll be glad you know the exit strategy. For magazine and news website publishers, losing a key editor can feel like misplacing your glasses.

Learn how to set up and optimize RSS feeds for better content distribution. Improve syndication, reader accessibility, and SEO with best practices for RSS management.

Want to keep your team informed, motivated, and maybe even entertained? Here’s how to craft an internal newsletter that people will actually read—and maybe even look forward to.

Learn how to migrate from Universal Analytics to Google Analytics 4 while preserving historical data and tracking new metrics. Follow this step-by-step guide for a seamless transition and improved analytics capabilities.

Create a custom 404 page that reduces bounce rates and guides visitors to useful content. Learn best practices for design, SEO, and user engagement, and turn lost visitors into loyal readers.

A/B testing lets you find out what works—and what definitely doesn’t—with cold, hard numbers. Here’s how to make it work for your brand, with a little personality along the way.

Learn how to automate social media posting for news websites using tools like Buffer, Zapier, and Hootsuite. Optimize scheduling, boost engagement, and track performance for better reach.

Want more subscribers without resorting to spammy tactics? Here’s how to grow your newsletter list organically with smart strategies that actually work.

Balancing revenue goals with ethical journalism can feel tricky, but it’s absolutely doable—and no turkey needs to be ruined in the process.